Melbourne & Gold Coast Based PPC Agency
PPC Management Services that Scales Business Growth Fast
Attract more customers with PPC management from Ignite Digital Solutions, your Google, Bing and Facebook Partner.
Month-to-month service. No lock-in term contracts.
We Deliver PPC Campaigns That Get Results!
Ignite Your Sales! Get immediate results when Ignite Digital’s PPC Specialists manage your PPC campaigns!
If you’re looking for an expert PPC management company to generate more leads, increase your sales and get new customers for your business, then look no further than Ignite Digital.
We deliver results to our clients!
Increased leads.
New customers.
Lower cost per acquisition.
Account managed by qualified specialists in Facebook, Google Ads, and Analytics.
Our Proven PPC Management Approach
We start with in-depth market research specific to Melbourne businesses, design tailored campaigns, and continuously optimise based on conversion data. For example, our Bayswater-based plumbing client saw a 45% reduction in cost-per-acquisition within 2 months.
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We specialise in high-performing PPC Ads across key Ad platforms
With over 10 years of experience and millions in ad spend managed, we help businesses grow through targeted, data-driven campaigns on the ad platforms that matter most.
Certified & Trusted
What is PPC
PPC (Pay Per Click) is a method of internet marketing where advertisers pay a fee each time their ad is clicked. It differs from SEO in that you pay for traffic to your site rather than earn it organically or naturally.
Google Ads, Microsoft Ads, Facebook/Instagram ads, Tiktok, X (twitter), Pinterest and LinkedIn all have a PPC product that may be suited to your business. Each has a unique audience, and one or more of the PPC products will suit your business and customers.
Why Your Business Needs To Start PPC Advertising!
Quite simply, there is no better or cost-effective way to sell more products and gain new customers than getting started with a PPC campaign.
If you want new customers today, then contact Ignite Digital NOW!
Google Ads Pay Per Click (PPC)
Google Ads (AdWords) is the most popular PPC product and has the biggest audience to reach. Google Ads campaigns are quick to set up, and you get immediate results; there’s no waiting to rank like SEO.
As well as that, with AdWords you can;
- Set your own spending/budget level.
- Target specific customer audience groups, locations, times of day.
- Highly customisable in being able to show different ads to different audience groups.
- Your ad can appear above the organic results and include contact and location information.
- Measurable ROI.
- You only pay for results!
You can learn more about Google Ads on our Google Ads page.
Bing Ads Management
With up to 12% market share of Australian searches, Bing Ads offer a PPC product that can be used in combination with AdWords, or sometimes as a standalone product.
Campaigns including keywords, ads and bids can all be imported into Bing from AdWords meaning there is only a small additional cost over using just Google AdWords.
Although Bing Ads have a much smaller market share there is typically a lower conversion cost meaning the ROI to your business is higher.
Facebook Ads and Instagram Ads
With the largest network of any social media platform, Facebook offers unparalleled advertising reach for Australian businesses.
As of January 2025, 1 in every 2 Australians use Facebook on a daily basis and there are over 19 million active monthly Facebook users, additionally, Instagram has 12 million active monthly users that can be targeted from the same Facebook Ad platform.
Using a Facebook pay per click (PPC) campaign offers highly targeted ads to specific demographics to sell your product or service.
Retargeting – Facebook’s powerful retargeting capabilities allow you to reconnect with website visitors, app users, and engaged audiences, significantly increasing conversion rates by reaching people already familiar with your brand.
Contact Ignite Digital to learn:
- How to reach local customers using Facebook Ads.
- How to target specific demographic groups suited to buying your product.
- How to target customers near your businesses on specific devices.
- How Facebook Ads provide your business with a measurable ROI.
TikTok Ads
Get your business discovered on TikTok!
With over 5.5 million active users in Australia, TikTok offers businesses unprecedented access to engaged audiences, particularly those under 35.
TikTok’s diverse ad formats including In-Feed ads, TopView, and Branded Hashtag Challenges create unique opportunities for businesses to showcase products and services in creative, authentic ways that resonate with viewers.
While TikTok’s platform appeals strongly to younger demographics (with 43% of users aged 18-24), its rapidly growing user base now spans all age groups, making it an increasingly valuable channel for brands targeting broader audiences.
TikTok’s advanced targeting capabilities allow businesses to reach specific demographics, interests, and behaviors while its immersive full-screen format typically delivers higher engagement rates than traditional social media platforms.
Contact Ignite Digital to learn:
- How to create TikTok ad content that converts.
- Which ad formats best suit your business objectives.
- How to leverage TikTok’s unique algorithm for maximum reach.
- How to integrate TikTok into your broader digital marketing strategy.
LinkedIn Ads, X (twitter) Ads and Other Social Platform PPC Advertising
LinkedIn, Twitter, YouTube, Snapchat and Pinterest all offer pay per click (PPC) advertising and each offers a unique way for businesses to reach customers.
Ignite Digital Solutions PPC Agency can advise you on the best PPC advertising platform to suit your business.
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Contact us today and one of our PPC specialists will guide you through the process to get started with Facebook Ads, Google Ads or Bing Ads.
We also audit existing PPC campaigns to see if your business is getting the most it can from PPC advertising.
PPC Management – FAQ’s
PPC marketing works for organisations across all industries and sizes seeking to connect with specific audiences and drive website traffic. It’s particularly valuable for businesses needing immediate results, as campaigns can be deployed quickly with instant traffic generation.
In our experience, PPC delivers exceptional results for businesses ready to accelerate growth and scale their operations.
No, our PPC management services are charged for the setup and first month and then you have the option to continue month to month after that. There is no lock-in period, the service just rolls over one month at a time on the first day of each month.
Depending on the platform you can pay for click spend by credit card, bank transfer or PayPal.
Yes, the PPC accounts are set up on your behalf and for your ownership. If you decide down the track to maintain the PPC accounts yourself then you are welcome to do that.
The benefit of AdWords, Bing Ads, Facebook and other PPC products over other online marketing is that the results are almost immediate from the campaign going live, we have seen instances of a lead to a customer in under an hour from going live.
Ideally yes, but it depends on your current website pages.
The best results will come from having specific landing pages per campaign or ad group, conversion rates will be much better.
Yes you can. We’re currently doing PPC for clients on most social platforms including YouTube, Twitter, LinkedIn, Instagram, Facebook, Snapchat and Gmail.